XULA Athletics / Ed Cassiere

Ed Cassiere

  • Title
    Associate Athletics Director for Strategic Communications
  • Email
    ecassier@xula.edu
  • Phone
    504-520-5707 office
    504-256-5380 cell
     •  2025-26 academic year is his 20th at XULA . . . He joined the staff in July 2006
     •  Promoted from assistant athletics director for communications to associate athletics director for strategic communications in 2020
     •  Promoted from sports information director to assistant athletics director for communications in 2017
     •  2025-26 is his 34th full-time year as a college publicist . . . He was SID at the University of New Orleans for 13 years (1987-2000) and assistant SID for one year (1986-87) at the University of Southwestern Louisiana (now the University of Louisiana at Lafayette)
     •  His promotional efforts helped XULA teams win two championships and 12-of-14 rounds in online fan voting conducted separately by Black College Sports Network and the Intercollegiate Tennis Association during the spring of 2020
     •  Chosen conference SID of the year by his peers in the Red River Athletic in 2021-22 and 2022-23 and the Gulf Coast Athletic in 2018-19
     •  HBCU Digest's Jarrett Carter labeled him in 2015 as "one of the best sports information directors in the country"
     •  Tim Floyd — a men's basketball head coach in NCAA Division I for 23 seasons (Idaho, UNO, Iowa State, USC, UTEP) — calls him the best SID he ever worked with
     •  NAIA recipient of a Grant Burger Media Award from the American Volleyball Coaches Association for his coverage of the Gold Nuggets in 2016-17 . . . Was NAIA Southeast Region recipient of this award in 2018-19
     •  Cited for his baseball coverage as the 2021 winner of Sports Information Director of the Year in the small-school division — NCAA Division II and NAIA members — from the website blackcollegenines.com
     •  Recipient of 101 awards, 32 for first place, for sportswriting and sports information
     •  Member of the College Sports Information Directors of America (CoSIDA) and its scholarship committee
     •  Member of the NAIA Statistics, History, Records & Honors Committee
     •  Served three years (2015-18) as co-chair of the NAIA Statistics Committee
     •  Member since 2016 of the New Orleans Sports Awards Committee, sponsored by the Allstate Sugar Bowl
     •  Host SID while at UNO for NCAA Final Fours in men's basketball (1993) and women's basketball (1991)
     •  President of the Louisiana Sports Writers Association from 1994-96
     •  Received bachelor of journalism degree from the University of Missouri in 1981
     •  Sportswriter at the Shreveport (La.) Journal from 1981-86
     •  Earned his first bylines in 1974 as a 10th-grader, covering sports for The (Shreveport) Times4
     •  Born and reared in Shreveport and a 1977 graduate of Jesuit High School (now Loyola College Prep)

Favorites
Food:  Fried shrimp po-boy, dressed
Candy:  Hershey bar with almonds
Pizza toppings:  Mushrooms and beef on a thin crust
Ice cream flavor:  Cookies and cream
Cake:  Chocolate
Flower:  Orange calendula
Color:  Red
Vacation destination:  Italy

XULA Sports Publicists
1948-1953    Peter W. "Champ" Clark
Early 1970s    Marty Mulé
1979-1997    Richard Tucker
1997-2000    Terri Burton
2000-2003    Corwin Murray
2003-2005    Bambi Hall
2006-present    Ed Cassiere